During my 20+ year career in marketing, PR and copywriting, I've marketed everything from financial technology to carpets to care homes to restaurants to children's nurseries. In these last 18 months though, I've experienced some major life events that have made me stop and reflect on what I really want to do. So, I'm listening … Continue reading A slight change in direction
Tag: Copywriting
Does your business have a blog? If not you could be missing out on a valuable opportunity to connect with your customers and improve your website's ranking on search engines.
It’s that time of year when you’re thinking about resolutions and new or different ways of doing things, so why not do the same for your email newsletter? To prevent your e-communications from becoming stagnant, freshen them up with some of these quick and easy ideas. 1. Mix things up a bit Do you … Continue reading 5 Quick ways to refresh your email newsletter
As a blogger you are passionate about your chosen subject, you are an expert in it and, naturally, you want to tell people about it. But what if you’re not very good at spelling and grammar? Or you keep noticing mistakes and inconsistencies after you have posted your blog? This article provides professional proofreading tips that you can implement right now to improve your writing.
How to write compelling web content for SEO - this in-depth article covers keywords, planning, writing techniques, images, proofreading and links.