What do you actually need to do to ensure your email marketing is GDPR compliant? 5 tips to get started and avoid a last minute panic in May!
Rebranding a luxury service, developing a marketing plan for the business and supporting the opening of a fine jewellery boutique - these are some of the services I've provided for N.J. Geddes Fine Jewellery. My latest case study looks at branding for small businesses, how photography can inspire a brand and how to bring it all to life.
Thank you to the lovely Jacqui Cooper for providing me with some feedback on my marketing and proofreading work for her image consultancy business. I've put together this case study outlining how we work together and some of our successes - including a phenomenal 44% average open rate for Jacqui's email newsletters. Jacqui Cooper … Continue reading Jacqui Cooper
It’s that time of year when you’re thinking about resolutions and new or different ways of doing things, so why not do the same for your email newsletter? To prevent your e-communications from becoming stagnant, freshen them up with some of these quick and easy ideas. 1. Mix things up a bit Do you … Continue reading 5 Quick ways to refresh your email newsletter
Three top content marketing quotes that are guaranteed to get you thinking. And, if you’re feeling inquisitive, then you can click on the quote to read the full article too – enjoy!
Are you bamboozled by the vast array of jargon used online these days? Does complicated technical terminology leave you dazed and confused? Well, if so this blog’s for you. I’ve busted the most common SEO (that’s Search Engine Optimisation, by the way) phrases so that you don’t have to – as well as including a few … Continue reading SEO jargon buster
As a blogger you are passionate about your chosen subject, you are an expert in it and, naturally, you want to tell people about it. But what if you’re not very good at spelling and grammar? Or you keep noticing mistakes and inconsistencies after you have posted your blog? This article provides professional proofreading tips that you can implement right now to improve your writing.
A guide to keyword research and analysis for beginners - 10 easy steps.
How to write compelling web content for SEO - this in-depth article covers keywords, planning, writing techniques, images, proofreading and links.